Café, Brunch, Breakfast — Allô mon Coco Does It All (and Franchisees Love It!)
Franchise Financing Essentials | Sep 02, 2025

At Allô mon Coco, mornings definitely mean more than eggs and toast. They mean joy, community, and get-togethers worth enjoying. For nearly 25 years, this Canadian favourite has served generous portions in a lively, welcoming space. Here, café mornings, hearty breakfasts, and delicious brunches become more than casual meals — they become experiences.
The timing for this type of business couldn’t be better. According to the Grand View Research, Inc. report, the global café market was valued at $298.72 billion in 2023 and is projected to reach $430.02 billion by 2030 (CAGR 5.4%). Similarly, the global breakfast restaurant market was valued at $46.2 billion in 2024 and is forecasted to nearly double to $87.1 billion by 2033 (CAGR 7.3%) in a study led by the Growth Market Reports. North America leads in both categories, showing an increasing demand for family-friendly daytime dining as Canadians, for instance, seek more affordable alternatives to dinner.
This is where Allô mon Coco shines — blending the best of café culture, brunch indulgence, and breakfast tradition into a franchise opportunity anchored by a warm, family-friendly concept built to grow.
The Allô mon Coco Difference: Café, Brunch, and Breakfast Done Right
A Unique Menu that Keeps Guests Coming Back
Allô mon Coco is known for generous portions, fresh ingredients, and playful presentation. From colourful fruit bowls to rich eggs Benedict and hearty potatoes, every plate is designed to feel both satisfying and memorable. The brand also proves it can move with food trends — when pistachio became one of the year’s hottest flavours, Allô mon Coco launched a pistachio-inspired menu that quickly became a guest favourite.
A Fun, Family-Friendly Brand Identity
Walking into an Allô mon Coco feels like stepping into a space that celebrates mornings. Bright, modern interiors, vibrant accents, and a welcoming atmosphere make it a go-to destination for families, friends, and groups of all ages. Each opening also carries a sense of celebration: franchisees mark the occasion with a champagne sabering tradition. This playful yet elegant touch captures the brand’s festive spirit and lasting sense of community.

A Proven Franchise Model with 25 Years of Growth
Founded in Quebec and now expanding across Ontario, Allô mon Coco has nearly 25 years of proven market traction. It’s a household name in its home province and continues to build recognition in new markets, giving franchisees a brand with both heritage and growth potential.

The Lifestyle Advantage of Daytime Hours
For franchisees, the appeal of daytime dining goes beyond consumer demand. Operating during breakfast and brunch hours means no late-night shifts, better work-life balance, and a healthier lifestyle compared to traditional restaurant models. This evergreen perk makes Allô mon Coco franchise particularly appealing to entrepreneurs who wish to create a business while still having time for family, friends, and personal interests.

Curious about what it takes to own a restaurant beyond serving hours? Read MTY Group Franchising Q&A: Your questions answered for an in-depth look.
What Are the Franchise Fees and Investment Details?
Investment & Startup Costs
Owning an Allô mon Coco requires an investment of approximately $900,000 to $1.3 million, depending on location and restaurant size. This range reflects the full build-out of a modern, elevated café and brunch restaurant that meets brand standards and delivers the lively guest experience Allô mon Coco is known for, the typical startup expenses include:
- Franchise Fee: Approximately $55,000 for the rights to operate under the Allô mon Coco’s brand, systems, and access to operational support. This amount may vary over time.
- Royalties (5% of sales): An ongoing fee that fuels operational excellence, continuous training, and brand-wide support.
- Advertising Fund (2% of sales): Contributes to both national campaigns and local marketing efforts that build visibility, drive guest traffic, and keep the brand top-of-mind in your community.
Franchisee Training & Ongoing Support
From day one, franchisees benefit from MTY’s proven brand franchising framework:
- Launch Support: Assistance with site selection, lease negotiations, and turnkey opening.
- Comprehensive Training: Full management and staff training, operations manuals, and access to the franchisee advisory committee.
- Ongoing Support: Continuous guidance from experienced consultants and the Allô mon Coco operations team, helping you adapt and grow.
Community Connections & Marketing Support
Franchisees are encouraged to stay locally rooted by supporting sponsorships, events, and community initiatives. At the same time, they benefit from MTY’s national-level resources — professional campaigns, digital marketing, and seasonal promotions like the Pink Brunch initiative, which both strengthens the brand and supports social causes.

Want to see this spirit in action? Watch the Allô mon Coco community Pink Brunch video and get a glimpse of the vibrant, supportive network you’ll be joining.
Franchisee Testimonials
“We want to express our heartfelt gratitude to the Allô mon Coco team, whose dedication and camaraderie have truly been exceptional. Working with them every day is a rewarding and inspiring experience.”
— François & Serge, Allô mon Coco Fabreville
“The growth and evolution of your team are clear reflections of your unwavering commitment to excellence. We feel both valued and heard, and are proud to be part of the Allô mon Coco family.”
— Chris & Richard, Allô mon Coco Marché Central
Franchise Application & Approval Process
Starting your journey with Allô mon Coco is a collaborative process designed to ensure a great fit for both the brand and the franchisee. The application begins with an inquiry and a review of your business goals and financial readiness.
Applicants are then guided through an evaluation phase, which may include providing documentation, interviews, and conversations with MTY’s experienced team. This step is about more than numbers — it’s about making sure new franchisees are aligned with Allô mon Coco’s values of community, quality, and growth.
Once approved, applicants are welcomed into the Allô mon Coco family and receive the resources needed to launch their restaurant. This includes guidance on site selection, restaurant setup, training materials, and initial marketing support.
Is Allô mon Coco Franchise Right for You?

Allô mon Coco is more than a restaurant — it’s a community hub that thrives on joy, connection, and family-friendly dining. The franchise is best suited for entrepreneurs who:
- Have a passion for hospitality and enjoy creating memorable guest experiences.
- Bring a hands-on, people-first approach to managing a team and building community relationships.
- Value structure and support, but also want the freedom to grow within a proven business model.
- Are excited about the possibility of multi-unit ownership, expanding their footprint as the brand continues to grow in Quebec, Ontario, and beyond.
Whether you’re a first-time business owner or an experienced operator looking to diversify, Allô mon Coco offers the right blend of brand recognition, operational support, and lifestyle advantages.
Conclusion
For nearly 25 years, Allô mon Coco has redefined mornings in Canada, transforming breakfast and brunch into experiences worth celebrating. With strong brand awareness in Quebec, growing recognition in Ontario, and ambitions for international expansion (Mexico, here we come!), the brand is positioned for long-term growth.
Backed by MTY Franchising’s expertise, comprehensive training, and marketing support, franchisees enjoy the confidence of joining a system that knows how to grow. Add in the evergreen perk of daytime hours, and you have a business that balances growth with a healthy lifestyle.
Allô mon Coco is a franchise opportunity anchored by a warm, family-friendly concept built to grow.
Ready to explore the opportunity? Connect with the MTY Franchising team and discover how to bring this beloved café, brunch, and breakfast brand to your community.
FAQ Section
How much does it cost to open an Allô mon Coco franchise?
Costs vary based on location and setup requirements. Interested applicants receive detailed financial information during the application process. Learn more about it.
What kind of training do franchisees receive?
New owners undergo a training program covering operations, customer service, and business management to ensure they are sufficiently prepared before opening.
How long does it take to open a franchise location?
The timeline depends on factors like site selection, permitting, and build-out. The franchise team works closely with new owners to streamline the process.
Can I own more than one Allô mon Coco franchise?
Yes. Many franchisees grow into multi-unit ownership, supported by MTY’s scalable systems and operational expertise.